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Fritz Hansen’s Fresh Series 7, Tailored For A New Era

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Fritz Hansen’s Fresh Series 7, Tailored For A New Era

What makes an icon? Is it longevity, quality, timelessness of design – or a mix of the three? As the true meaning is hard to define, we do know it when we see it. Designed in 1955 by Danish designer Arne Jacobsen, the recognizable silhouette of the Series 7™—known colloquially as the Sevener—has been revered for over seventy years as a titan in the seating world and arguably Fritz Hansen’s most popular chair. This ‘je ne sais quoi’ lives on within the limited-edition Series 7™ Tailored. These new pieces from the brand tap timeless leather experts Enrico Pellizzoni, perfectly upholstering the familiar form in full-grain Italian leather while toeing the line between approachable and exclusive.

Close-up of three modern chairs with curved backs in black, tan, and brown leather, arranged in overlapping layers with light and shadow.

The seat’s simple, organic shape and slender, curved shell have made it a chameleon: equally at home in significant architectural interiors as in everyday life, from dining rooms to workplaces.

Close-up of a brown leather surface with visible stitching, possibly the edge of a chair or cushion, against a plain background.

This enduring duality—functional yet expressive, stackable yet iconic—anchors the limited-edition Series 7™ Tailored, introduced as part of the 70th anniversary celebrations. Fritz Hansen presents the Tailored edition as a crafted evolution of the original plywood chair, now clad in thick harness leather with precise stitching that highlights its famed silhouette. The leather envelops the shell completely, its pinched edges and contrasting stitches recalling the detail of a luxury handbag or saddle—a subtle but powerful shift in materiality that reframes the chair as rare and highly crafted.

A brown modern chair with a curved backrest and metal legs is partially illuminated by sunlight and shadows.

To realize this transformation, Fritz Hansen partnered with Italian leather specialist Enrico Pellizzoni to leverage their nearly 100 years of expertise in full-grain leather hides and bespoke leather craftsmanship. The collaboration underscores Fritz Hansen’s long-standing commitment to quality and legacy, pairing Danish modernist form with Italian material mastery. The result is a chair defined not only by its silhouette but by refinement and tactility.

Close-up view of the curved backrest of a tan leather chair with visible stitching, with another chair blurred in the background.

Materially, the Tailored edition offers a nuanced range. It comes in three leather variants: Saddle Brown and Warm Ecru in a classic flat finish, and Slate Grey in an embossed pattern. The embossed—or pressed—leather marks a first for Fritz Hansen, introduced specifically to honor the 2025 anniversary. Over time, the full-grain leather will develop a rich patina, further distinguishing each piece as uniquely lived-in.

Close-up of the upper corner of a brown leather chair with visible stitching against a blurred, neutral background.

While the upholstery elevates the expression, the chair’s essential architecture remains untouched in a testament to Jacobsen’s original vision. As Creative Director Els Van Hoorebeeck notes, the Series 7 has always embodied two characters within one design: “one functional, stackable, practical; the other expressive and iconic… It has withstood the test of time, again and again”. That inherent adaptability, to feel approachable or exclusive, remains central to the Tailored edition’s appeal.

Close-up of stitched brown and olive green leather, showing texture and overlapping edges with visible seams and shadows.

The Series 7™ Tailored is issued with a classic chrome base, though it can also be configured with one of Fritz Hansen’s colored steel bases, offering further opportunity for personalization.

Close-up of a modern chair’s curved backrest with black leather upholstery and visible stitching.

Expertly crafted by skilled hands, an iconic design rarely, if ever, should change. Instead, it evolves through material, detail, and context. The Series 7™ Tailored Collection is an affirmation that refinement and materiality can bring  new light to an already timeless form.

A modern chair with a curved black seat and backrest, supported by four metal legs, is placed on a light surface with geometric shadows in the background.

A white oval table with a bowl of oranges, a glass of water, and a closed book, surrounded by gray chairs in a modern dining room.

A white oval dining table with stacked bowls, a plate of olives, cutlery, and brown leather chairs on a light wood floor.

A tan, modern chair with metal legs is placed on top of a large work table in an industrial workshop setting.

A person wipes a round, tan-colored surface marked with text using a cloth; a leather strap and metal tool are visible nearby.

A person holds a flexible, tan-colored object with a circular cutout, revealing a clear component underneath. The text "FRITZ HANSEN" is visible on the surface.

Close-up of a sewing machine stitching the edge of tan-colored material labeled "FRITZ HANSEN," with a person's hand visible near the fabric.

Close-up of an industrial sewing machine stitching leather material with a brown thread.

A close-up of a hand guiding a piece of cardboard labeled "FRITZ HANSEN 7 ANNIVERSARY EDITION" through a sewing machine.

To learn more about the Tailored Collection, visit fritzhansen.com.

Photography courtesy of Fritz Hansen.



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